Barrett Ward has charged himself with awakening the fashion industry, and teaching the importance of respecting the process and the hands that make the goods. Through his social enterprise, FASHIONABLE, Barrett has a platform not only to effect change but to give a voice to those so deeply impacted by poverty. FASHIONABLE employs women from seven countries through their fashionable line of scarves, leather goods and jewelry. Founded with the belief that job creation is an integral part of solving the poverty issue, FASHIONABLE is not a charitable business but a social company in the business of creating jobs.
Understanding the backstory of the brand and Barrett’s conviction that all women should be celebrated is integral in imagining the future of the company. “As fathers, we want to make sure our daughters know their worth. Through our story, we hope to validate young women,” he tells us. Not only is Barrett a father, but he is a father of four daughters. In an effort to champion for women (his daughters included), Barrett had dedicated his life to providing opportunities for those to whom opportunities are not often given. “Our storyline is finding ways to end extreme poverty for those most affected, which is women and children,” he says.
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originally published on styleblueprint.com
